GoodX Software provides complete medical practice management software to medical practitioners in South Africa. Their initial website was built on their CMS platform, Odoo. They also experienced a significant business growth spurt and needed to update their website content to fit with their latest offering.
I consulted with them and gathered all the information needed to restructure and redesign the website. My main goal was to make sure the information made sense to their target market (which in itself is quite broad) and also to structure the information in such a way that it was easily findable. Lastly I aimed at bringing in the new clean design I’ve been working on for them and have already applied in the rest of their marketing material.